Dr John Oliver commented that聽鈥淓mma produced an outstanding piece of strategic thinking and I'm delighted that she has drawn inspiration from Martin Reeves ideas on the Strategy Palette鈥�.聽
Martin Reeves is a Senior聽Partner and Managing Director at the Boston Consulting Group聽(New York) and is the lead author of聽"Your Strategy Needs a Strategy:聽How to Choose and Execute the Right Approach".聽Martin kindly donated a signed copy of the book to the 鈥楤est Strategic Management Student鈥櫬燼t 天美传媒.聽
Emma remarked that 鈥渢he Strategy Palette聽provided me with an insightful approach to understand the business environment and my assignment recommended a Visionary Strategy that would re-position MTV as a leading media firm鈥�.
听听
Well done Emma and we look forward to seeing how your career聽develops in the future.